Painting of a young man writing a letter at a table by an open window
Watercolour of a girl writing at a desk in a room full of plants
A handwritten letter from 1585, opened flat, with its address on the back
Painting of a young woman reading a letter while her maid lifts the curtain from a seascape
Painting of a woman writing a letter while her maid waits by the window

Cold emails,written warm.

Cold email software that writes every message from a fact on its reader's own website.

What Scrisly does

Scrisly is cold email software for small B2B teams. It reads your website to learn what you sell, finds leads that match a brief you write in plain words, verifies every address and writes one email per person from a fact on that person's own site. You approve, and it sends from your own mailbox.

Built on

Sells acacia and linden honey in 250 g jars, harvested in the Apuseni Mountains.

miere-apuseni.example/despre-noi
SubjectLabels for your 250 g jars

Example drafts from one campaign

Sender: Ana, Etichete Atelier, short-run labels for food and drink makers. Every company and person here is made up.

To
Ioana Pop
Miere de Apuseni, Cluj-Napoca
ioana@miere-apuseni.example
Valid address, 92
Waiting for your approvalSpam check passed. Spam score 1.2. Drafts above 5 are flagged, never blocked.
Built on

Sells acacia and linden honey in 250 g jars, harvested in the Apuseni Mountains.

miere-apuseni.example/despre-noi
Subject
Labels for your 250 g jars
Email
Hello Ioana, I saw that you sell acacia and linden honey in 250 g jars, from the Apuseni Mountains. We print self-adhesive labels in short runs, from 100 pieces, on kraft paper or waterproof film, cut to the shape of the jar. Shall I send you a sample for the acacia label? If you would rather not hear from us again, just reply "no".

Etichete Atelier, Strada Exemplu 1, Cluj-Napoca. Unsubscribe in one click.

ApproveSkip
Painting of a young man writing a letter at a table by an open window
Gabriel Metsu, Man Writing a Letter, about 1665.

How it works

  1. First, give it your website.

    Your website

    etichete-atelier.example

    What you offer
    Self-adhesive labels in short runs, from 100 pieces, for small food and drink producers. Ships in 5 working days.
    Industry
    Label printing
    Country
    Romania
    Employees
    11-50
  2. Then say who to write to.

    Campaign brief

    Honey, jam and wine makers with their own online shop, 2 to 50 people, in Romania and Spain.

    CompanyFound throughAddress
    Miere de ApuseniWeb searchValid
    Conservas FerrerClaude web searchValid
    Gemuri din BranOpenStreetMapRisky
    Bodega LunaresWeb searchValid
  3. Last, read, approve and send.

    Approve
    Ioana Pop
    ioana@miere-apuseni.example
    Sent
    Sent from ana@etichete-atelier.exampleLabels for your 250 g jars
    Reply from IoanaInterested
    A suggested reply is in your composer

Every step in detail

SendingManual
ApprovalWaiting for your approval
Send throughSMTP from ana@etichete-atelier.example, replies read over IMAP
Daily limit10 emails on day one, 40 a day from day 7
Tracking pixels: none

How it leaves

You decide what sends.

Approve each draft yourself, or, once your sending domain passes SPF, DKIM and DMARC, let clean drafts to valid addresses go on their own. Flagged and risky drafts always wait for you.

From your own mailbox.

Connect any mailbox over SMTP and IMAP, so replies land where you already read mail. For lists that opted in to hear from you, send through your Amazon SES account instead.

At a human pace.

A new mailbox sends 10 emails on its first day and 5 more on each day after, up to your daily limit, spaced out inside your sending hours.

Easy to leave, nothing to track.

Every email carries your postal address and a one-click unsubscribe. Scrisly adds no tracking pixels and rewrites no links: replies are what it counts.

Pricing

Free trial

Free trial credits that never expire, added once per person when you set up your workspace.

Everything on this page, on your own mailboxes, while the trial credits last. You pay only your mail provider and, if you use it, Amazon SES.

Prepaid credits

When the trial credits run out, or whenever you want more.

Prepaid credits, from 50 lei or €10, used per contact found and per email drafted, valid for 12 months. No seats, no monthly plan. Buy more only when you need them.

From 50 lei or €10

See pricing

Questions

Is cold email legal in the EU?

It depends on the country. Most allow cold email to business addresses when it is relevant to the recipient's work; Germany and Austria ask for prior consent, so Scrisly skips leads there by default. Every email carries your postal address and a one-click unsubscribe.

How is each email personalised?

Scrisly reads the lead's own website and builds the email on one fact from it, such as a product they make or a city they serve. The fact is shown above the draft as "Built on". If the site gives no fact, the draft is still written, marked "No personal detail" and held for you. Only a draft with a verified personal fact and a clean claim check can be approved on its own.

How are addresses verified?

Every address is checked for format, mail servers, disposable domains and catch-all domains, and finally by asking the mail server whether the mailbox exists. Valid means the mail server confirmed the mailbox, risky that the domain accepts any address, invalid that it cannot receive mail.

Will my emails land in spam?

No one can promise the inbox. Scrisly checks every draft with the rspamd spam filter, sends from your own mailbox at a warm-up pace, and only approves on its own once your domain passes SPF, DKIM and DMARC.

Do you track opens and clicks?

No. Scrisly adds no tracking pixels and does not rewrite links. It counts replies, which it reads from your mailbox and sorts into interested, not now, unsubscribe and other labels.

Where do the leads come from?

From new searches: Claude web search, web search and OpenStreetMap. You can also import your own list as a CSV file.

One readerat a time

Create an account, confirm your email and start with free trial credits.

Create account
A brass pen nib, close up